Your Steps for Success in Accounting

Universal Accounting: The Universal Experience

Working with individuals who are in the process of starting or building their accounting practice is a very rewarding experience. Since we began in 1979 we’ve been able to identify and perfect the steps to successfully move forward. You CAN Start Your Own Accounting Practice.

There’s no time like the present to start your own accounting practice. Perhaps you have fantasized about being your own boss, working as little or as much as you’d like, calling the shots, and catapulting you and your family into a new and improved lifestyle. And luckily, you’re zeroing in on a profitable business opportunity. Of all the home business options, a Bookkeeping and Accounting practice is considered by some to be one of the best. In fact, Paul and Sarah Edwards, authors of The Best Home Businesses for the 21st Century, rate a bookkeeping service as the “Best of the Best” home-based businesses.

To begin it is important to first determine the following three situations that apply to you:

What is the persons past experience in accounting, bookkeeping and or tax?
What is the current goal of the individual?
What services would they like to offer.

As we start let’s consider a few things:

Are you currently employed in accounting / tax?

Tell me what you do there?

How long have you been there?

Do you enjoy your job?

How much do you make a year?

So do you consider yourself a full charge bookkeeper, an accountant, a CPA, EA?

On a scale of 1-10, what would you say your accounting knowledge is?

Do you have experience in doing a wide variety of books for small businesses?

For example, if you were at a client’s office marketing yourself would you be familiar with and comfortable with “flooring accounts” or “accounts in transit”? Contracts in transit – This is when a buyer signs a contract at the dealership that the dealer plans to sale to a bank or finance company. The “contract” is “in-transit” to the bank. Flooring Account – When a bank owns the title on car, but a car will be in at a dealership waiting to be sold. When the car is finally sold, the dealership has to pay the bank of the purchase of the car plus interest.

Next we need to consider your current situation.

Are you currently taking clients or when would you be ready to do their books?

How soon do you plan to start your business?

When are you planning to start your accounting and bookkeeping business?

With that the last set of questions relate to your goals.

Are you planning on doing this Part Time to supplement your income or Full Time as your primary income?

Have you ever thought of having clients on the side of your day job (working evenings and weekends with a few clients as a supplemental income)?

Are you interested in offering bookkeeping, accounting, payroll, QuickBooks consulting and tax preparation services, some or both?

Why do you want to go in business for yourself?

How would this help you and your family?

Why is this so important for you to do right now?

What are you hoping to accomplish?

For some, you already have clients. You perhaps are now in business offering accounting services but need to build and would like to take on additional clients. Often this is the time to also consider what other services could complement your current income streams. In this situation these are the questions we need to discuss:

How long have you been in business?

How many accounting clients do you have right now?

Have you thought about how many you would like to have?

How many tax clients do you have? (Individual / business returns)

Have you thought about increasing that number?

Where are you right now with your practice, stable, growing, needing staff, needing to do more marketing?

What’s your current monthly revenue? Average per client (Revenue divided by clients)?

How many hours are you currently working?

Are you doing this by yourself or do you have a partner/spouse working with you?

This is going to be really easy for you. Here at Universal Accounting we focus on three things as we help you. We refer to it as APE – Achievable, Profitable, Easy. Think of it this way, we help you be in business for yourself but not by yourself.
CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Universal Accounting Center specializes in starting and building successful accounting and tax practices around the world, yes internationally, and we have been doing this since 1979. We are here to help start and or build your business TODAY. To do this we have programs specifically designed to help you in three ways.

1st – we help you quickly and easily start/build your business by getting the credentials and qualifications you will need.
2nd – we help you know how to get clients quickly with our successful marketing program and
3rd – we help you better service your clients in a very profitable way.

* Take a Tour of UAC and our services to help you succeed in your accounting career

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

There are 4 things you need to consider to successfully start or build any business.

First is money, we have all known that it takes money to make money. As an adviser we always tell those that we counseling that they need to consider the costs vs. the return on investment. Now because this is a service oriented business the cost to start will be minimal. However the potential for a high return on your investment is great and in a moment we will go over some numbers to see the specifics. As accountants we always learn to get the best return on investments, right?

How much have you set aside to start up your accounting business?

Second is time, it takes time to do the work for the clients and to take care of the needs in your business. So let me ask you this, how much time would you ideally like to invest in your business weekly? There is no right or wrong answer. Think of it this way, do you want to build your business 1 to 3 clients a month, or would you prefer to take on 4 to 6 clients a month? Whatever the growth you plan for your business it will take some marketing on your part but you are in luck. Here at Universal Accounting we’ve identified the methods that work to find accounting clients. Each of these strategies we’ve categorized them by how effective and expensive or inexpensive they are. So, again, on a monthly basis are you planning to allocate to the growth of your business:

<$100 a month $101 to $250 a month >$251 a month

One thing that we always point out to people (starting a business / that already has a business) is ‘time.” Is time going to be a problem, for example, if you had just one (more) client, would you be able to take care of them, today?

Third is commitment. Part of commitment is decisiveness, the ability to keep appointments and make wise business decisions, that’s what will make your business succeed!

How do you rate yourself as to your ability to keep your appointments? (Scale 1 to 10)
How committed are you in starting a business / building your business, on a scale of 1 to 10?
(If not a 10, “What makes it only a __?”)

Last, is knowledge, what I mean is, the knowledge of:

1. Starting a business / building your business,
2. Doing the books for a wide variety of clients in various types of small businesses,
3. Marketing to get clients, and most importantly
4. Keeping the clients. It is one thing to get a client and another to keep them, right?
5. The last that I would add would be how to charge fairly for your services.

For those who have accounting or bookkeeping backgrounds, which business industries have you had experience with?

Now, of those 4 things, Money, Time, Commitment, and Knowledge which is going to be the biggest challenge to you in getting your business started today that Universal can help you with?

If it is money, we can show you the tips and tricks to get started so that all of your start-up costs can be covered with your first bookkeeping client. Yes, your first client should bring in more revenue they your initial capital to start the business.

If it is time, with our proven systems and programs we are able to train you to optimize your time and increase your hourly earnings using our proven techniques. When you are in business time is everything, time is money and we show you how to be effective with yours as you take care of your clients.

If it is commitment, what is holding you back? Universal has worked with 1000’s of accounting and tax firms, helping them be in business FOR themselves but not by themselves each getting paid the money they are worth. Now is the perfect time to start, working with Universal we give you the turnkey system to follow so that you can build the business you want. You’ve already shown this by just spending the time to request and watch our online video and read our website to get the training that you need to move forward.

If it is knowledge, our programs are specifically designed to give them the training, confidence and certifications necessary to succeed with their business.

If we can help you find a solution to your challenge, with our help can you see yourself easily accomplishing your goal?

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Can You Succeed TODAY

This is Profitable

Now let’s go through and build your mini business plan. As far as your financial goals are concerned, how much income would you need to earn per month to make things comfortable for you and your family?

Write down the revenue you would like in the next 12 months.
Take that number and divide it by $5000, this is the national average for bookkeeping services. Now we know how many clients it will take to generate the revenue you need.
* National Average for monthly bookkeeping services, $400 a month
* National Average for monthly bookkeeping and tax services, and additional $100 a month (This is amortizing the fee to prepare the yearly tax filing plus tax planning services throughout the year)
* National Average for monthly accounting services, an additional $100 to $200 a month

Average Earnings
(# of clients x $monthly billings x 12 months = annualized billings)

Needed Income

Well, if you divide how much you want to make each month ($_________) by ($400, $500. $600), you’ll need to have (#) client’s to meet your goal.

Time to service client

Because we now know how many clients you need to meet your income goals we can multiply them by 8 (since an average client takes between 6-8 hours a month to service), and this will give you how many hours you’ll have to work per month which is (__).

We then divide that by 4 because there are 4 weeks in a month, which makes it about (__) hours a week of work. That’s reasonable isn’t it?

Hourly Earnings

Before we go any further I think we need to consider what you will be earning on an hourly basis. The (__) hours a month that you are working divided by the average revenue that you will be billing for that work of ($____) each month means you are making $____ dollars per hour. How does that sound?

$____ Monthly earnings / by the ## Monthly hours worked = $____ per hour

Life Time Value of client

According to a recent AICPA (American Institute of Certified Public Accountants) study, the average client lasts for 7 years, so if we take an average bookkeeping client of $4,800 a year and multiply that over 7 years, it equals $33,600 which is the LIFE TIME VALUE (LTV) of just that one client. Isn’t that amazing? Just that knowledge is key as it changes the relationship we have with our clients. Simply put, the name of this game is Client Retention!

So what would change in your life if you were making $40, $60 or even $100 an hour?

Now if we here at Universal Accounting taught you just one idea that helped get one client, how much would that idea be worth to you?

$400 a month, $4,800 a year or $33,600 as a Life Time Value, LTV

Therefore, who is really paying for you to start / build your business? Yes, your first client more than covers any start up costs or capital needed to begin.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Stop Pretending

Achievable

Let’s talk about the opportunity. Who is going to be your target audience? If you think about it, what percentage of businesses needs accounting and tax preparation? Why?

Taxes, ROI, Forecasting and Planning, Budgeting, etc.

There are many reasons why an accounting practice makes so much sense. Here’s a list of some of those reasons:

Every business is required by law to keep books

You can earn a good living (the average client will bring in about $300 per month)

It’s an inexpensive business to start (you probably have most of what is required right now)

No expensive equipment is required

You can make money doing what you enjoy

You can work anytime, any place

Rented office space is not required

Inventory is not required

And out of those businesses, 97% have fewer than 20 employees. So those are the businesses you will want to target, right? By definition these are small businesses.

Today the US Bureau of Labor’s forecast for the accounting occupation is “Employment of accountants and auditors is expected to grow faster than average for all occupations through the year 2014. An increase in the number of businesses, changing financial laws and regulations, and increased scrutiny of company finances will drive growth . . . As the economy grows, the number of business establishments will increase, requiring more accountants and auditors to set up books, prepare taxes, and provide management advice.” The future is bright for freelance accountants!

Nine of 10 businesses that you see everyday need your services and our program will help you find them and help you present your services to them so that they will understand how you can help them put money on their bottom line.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

What time of year do you think is the best time to get clients? NOW is the best time to start and build your businesses because:

Winter (Dec – Jan) – Just think of it. At the end of the year the business wants to close out the business. They want to know if they made money last year. But before they can finish and sometimes even start closing out the books for last year they need to get out the W-2’s and 1099’s. Which do you think they would rather be doing, working in their business to make more money or doing their books? Believe me, they didn’t get into business to do accounting. So what do you think they want to do now, …

Spring (Feb – Apr) – Imagine a business is trying to get a jump on the year with great sales and business but is burdened with the need to finish the books of business for last year so that the taxes can be determined. Most of the small businesses as you know are Sole Proprietors which means that for them to file their personal taxes the business needs the accounting done for last year. Do you think their excited to spend time doing last years books when they could be working building their business now? So what do you think they want to do now, …

Summer (May – Aug) – After closing out the books of business for last year and taking care of the taxes most businesses are made aware of tax saving opportunities that they did not take advantage of but should now. The problem is do you think they want any more to do with the accounting after neglecting their business sales while working on last years books and taxes? Better still, do you think they have even worked much on the books for this year after all they had to do to get everything in order for the taxes to be done? So what do you think they want to do now, …

Fall (Sept – Nov) – Once summer is over what do you think most business owners do, especially those with families? Either they did or will be taking a vacation. That little pile of accounting work grows and do you think it is the first thing they want to do when they get back? Of course not, they want to get back into making money so the accounting backs up even more. Then comes the holidays, October, November, December, So what do you think they want to do now, …

They want to get someone who knows what they are doing with accounting to take care of it now.

And that is the reason that accounting and bookkeeping is the first thing that most every business outsource. (Telberg Survey – ICCA survey.)

With our proven system you can target those companies and meet your goals now, instead of putting them off! This is also very profitable. Our programs are designed so that our graduates have their first client after 30 days of following our marketing program. Thereafter the average rate of growth is two to five clients per month.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Now is the Time to ACT!

“Pain’T”

Earlier we considered why this is important for you to do right now. Simply put most are are not satisfied with your current situation, and I’m going to assume the same for you, right?

What steps have you taken to improve your situation?
What have you done?
Has it been working as well as you’d like it to?
Now I want to talk about your future goals. There are many reason’s why people want to (start/build) their accounting and tax business, what are some of your main reasons?

For example, do you have a mortgage? Well you’re not going to be able to retire until you get your house paid off, right? Are you planning on retiring some day, of course, we all do? By when would you hope to retire?

Most people are looking to pay off Credit Card Debt? Is that a goal of yours?

As an adviser we always share with people that having a small line of credit to run your business is good and will help you keep track of your expenses and earn some points.

Now we need to revisit your current situation in terms of:

Where are you today in your career?

Where’s the pain – why aren’t you happy with your current situation?

On a scale of 1-10, how important is it to make a change? What if you didn’t do anything? Is that an option?

Where would you like to be?

What are your plans for getting there?

What’s standing in your way?

What are you thinking of doing about it?

Are you open to an alternative?

What other goals would you like to achieve?

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

It is about You, Your Success!

“PAINT”

What do you think you would need to do in order to make this happen?
What is your vision of your ideal business? How do you see it?

This next part is an important excersise that you need to do for yourself. Imagine that it is 3 months from now and you have accomplished or are well on your way to achieving what you just described as your business. So ask yourself, what will that do for you, what you will get out of that is? What will that give you? How does that change your life?

You know that you need to make a change in order for that to happen, right?

So what are you doing today so that you can meet your goals in life? What are you doing right now to make a change? Of course something has to change in your life.

What is the single most important objective for you to accomplish as you start and take on clients?

A year from now, what do you want to have that you don’t have now?

On a scale from 1 to 5 with 5 being the most committed to achieving your goal where would you rate yourself?

If we could show you how to meet your goals to (have your bookkeeping business up and running in just a few months / have more income from your business in just a few months), would this be something you would want to do?

In order to move forward here are some questions you need to ask yourself:

Six Program Qualifying Questions

On a scale of 1-10, rank your full charge accounting and bookkeeping skills.

On a scale of 1-10, how confident are you that you can step into any small business, set up their chart of accounts, analyze the financial picture, identify key indicators and ratios, and make recommendations to the business owner on how they can increase their profits, legally lower their tax burden and grow the business?

How would you rank your marketing skills on a scale of 1-10?

On a scale of 1-10, how comfortable are you stepping into any small business and repairing their QuickBooks and or setting up their QuickBooks from Scratch?

If interested in offering tax services

From 1-10 again, how confident are you to prepare an individuals tax filing/return?

How would you rank your ability to prepare business tax returns?

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

The Formula for Success
* The 2 key elements are you r Confidence and Competence

Universal is committed to providing you with all of the tools you need to achieve the success that you desire; our courses provide you with the accounting knowledge, the extensive practical hands on experience, the certification, the step by step proven marketing model and the support to help you become not just a full charge bookkeeper, but truly the profit and growth expert for your clients: You have the knowledge and confidence to step into any small business situation, set up the chart of accounts, advise the business on how to get control of their cash flow, increase their profits and legally lower their tax burden.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Confidence
* The attitude of how you see yourself
* You have something to give your clients

Universal Accounting Center has helped thousands of individuals start and build their own successful accounting, bookkeeping and tax practices.

Whether this is something that you would like to do part-time with just a handful of clients or full-time as your primary income this is for you.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Confidence with other Business Owners
* With Competence and Certification you can be Confident

Start a Practice YOU Can Count on, Your Own Accounting Practice

There are few things in life you can count on, especially when it comes to your career. But if you’ve always wanted to start your own accounting practice, you couldn’t have picked a better path. Within two months you could start your own business, a business you can count on to bring you professional satisfaction and a plush new lifestyle for you and your family.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Offering Your Services with Self Confidence
* Increasing the Profits of Your Clients

Accountants: A Service in High-Demand

For over a decade the demand for accountants and bookkeepers has been increasing. Brent Inman of PricewaterhouseCoopers said, “It’s clearly one of the hottest markets (for accountants) that I’ve seen.” Consider the accounting forecast recently released by the US Department of Labor. For years Universal Accounting Center℠ (UAC) has proudly shared prior reports that by 2008 accounting jobs would increase by 20%. That great forecast has been extended to 2014! They predict “Employment of accountants and auditors is expected to grow faster than average for all occupations through the year 2014. As the economy grows, the number of business establishments will increase, requiring more accountants and auditors to set up books, prepare taxes, and provide management advice.” The future is bright for freelance accountants!

What is an Expert
* Becoming a Profit and Growth Expert
* What is an Expert

A Lucrative Niche Market: Small Businesses

Over 85% of the opportunities in the accounting field are within small businesses. In fact, Universities prepare their students for corporate accounting which doesn’t address small business needs. And more than 50% of small businesses fail within the first five years, and much of that failure can be attributed to lack of accounting expertise. Those small business owners need an accountant who can address their small business accounting needs. Imagine contributing to the success of local small businesses, which will build your own community while providing you with job satisfaction and security. As you focus on small-business accounting you cater to a niche market in great need of your services.

The Value of Coaching
* Any “professional” has a coach

Why Train with Universal Accounting Center℠

In 1979, Universal Accounting Center℠ was created to provide training in real world situations. We devised a method of teaching small business accounting unlike anything else available. We have taught thousands of students how to work with small businesses, how to create systems of accounting for different types of businesses, and how to develop and market their own accounting service. We have also added a few basic concepts that can instruct anyone, with little or NO experience in the complete methods of accounting and bookkeeping.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

The True Value of a Coach for the Accountant

* UAC and Brandon Barber Coaching

As you work to start and build your practice there is no reason to go it alone. In business there is a term that refers to the recipe or process for success. This is called a “turnkey” system. When you work with a coach you can be confident they will help you stay on task to follow that system to insure your success. Here are Universal Accounting this is what we offer our students.

Get the Coaching You Deserve

It is important that in this process that we don’t get ahead of ourselves. Sometimes we experience success but when we are in the middle of it it may be hard to notice or appreciate. With a coach we can be grounded to the reality of our situation. It can be as simple as “counting our many blessings”.

Having Realistic Expectations
* Having the proper perspective

After enrolling with Universal Accounting, where do you begin, what is the first step. Here is a glimpse of where to start:

The First Key Step to Market an Accounting Service
* Your Competitive Marketing Advantage

Key to your success is your ability to communicate who you are and what you do. How do your clients benefit from your services. Part of this process is having a clear statements, this is often referred to as your commercial.

The 30 Second Commercial
* Be prepared to summarize what you do in a way that any business owner will now how they can benefit from your services

With a clear understanding of what you do and how your clients benefit you are able to now explain your services. This is where you focus not on the features of your work but the benefits of the work you do for your clients.

Why and How to Present Your Accounting Services
* Demonstrating Your Services, Your presentation book

So, does this happen overnight? Are you willing to work for yourself as hard as you do for previous employers? Will you work as hard for you as you did for others? Of course you are so now is the time to fight the good fight.

Persistence is Key to Your Success
* Your willingness to charge forward

What Universal does is now help you be in business for yourself but you’re not by yourself. Why, because with our support and the coaches assigned to work with you we are confident you can get the clients you need to achieve your financial goals.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Helping Accountants Get Clients

Key to this process is your ability to:

Say the right thing

to the right people

at the right time

in the right place

Saying the Right Thing to Your Potential Clients

Because we are accountants this will makes sense. It will also be something we can naturally do and perhaps enjoy. It is keeping score, tracking the numbers:

Measuring Your Results
* It is a “numbers game”

To diferentiate yourself from other accountants and bookkeepers it is key that we offer more to our clients. In the business community we need to be know as more than just the average accountant or bookkeeper. What we promote at Universal is becoming a Profit & Growth Expert. Remember, the name of the game is Client Retention and this is the key to that success.

Using the Wisdom Pyramid to Serve Our Accounting Clients
Take the information we gather as bookkeepers to become the reports we can use to understand the business and make informed business decision. Become the Profit and Growth Expert for your clients.

So what is a Profit & Growth Expert? How is this different than the average accountant or bookkeeper? With Universal we help you excel in your accounting career so that you can be key to the success of your clients? Realize, their success is your success.

Become a Profit & Growth Expert

What many are realizing in their accounting and or bookkeeping career is the opportunity now in tax. In recent years many tax preparers are becoming bookkeepers offering bookkeeping services to have a year round income. For bookkeepers, they are realizing that most of what the tax preparer is using to do their work are the numbers created by the bookkeeper. So with the software today and the ease to transfer data bookkeepers are becoming tax preparers and tax preparers are becoming bookkeepers. Now is the time to enhance your skills and offer tax services.

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

Becoming a Professional Tax Preparer
* Be Your Clients Tax Expert

But what are you telling your potential clients? What can we say to help them recognize your value to their business?

This is YOUR message to Your Prospective Client

As you begin working with clients there is one thing that you need to be aware of and never let the gray area creep in. You are a vendor, they are a client. It is important that we always maintain a peer relationship with our clients, you are not their employee.

You Are Not an Employee
* Having the proper relationship with your clients

After all of this, here is something you can now enjoy. Here are some bloopers that came from our sessions that I’m sure you going to laugh at, you can at least smile:

CALL NOW 877-833-7909 AND MENTION THIS OFFER for a free 1 hour coaching session, an assessment of your current situation, the market in your specific area, and how we can help you start or build your accounting and tax practice.

We’ve saved the Best for Last

Your Successful Practice

A number of days ago I was asked what I do and why I do it. This wasn’t a new question to me; over the years many of my friends and family have asked this same question. For this reason the answer was simple, to the point and clear. Since then I have felt that this is something I should think through a bit more in order to share it with you here.

In short, the answer is that I work for Universal Accounting Center. My position, “job”, is to enroll students in the various independent study programs we offer in accounting and tax. Generally that is enough information to move on to another topic in the conversation, but today I am going to share more of my thoughts.

Nearly two decades ago I was working as a headhunter placing individuals in mid to upper-level accounting positions. At times there were more positions than candidates and at other times the opposite was true. During a time in which I needed more qualified accounting candidates I was introduced to Universal Accounting Center. It was here that I found candidates eager to apply their new-found skills and talents within the accounting profession and more importantly they had a confidence which helped them in both the temp to hire and direct hire opportunities.

As time past not only did I have a history of successful placements but also consulting projects with Universal Accounting presented themselves. It was through this period of time that the opportunity arose for me to come to Universal Accounting full time. Personally I felt that this was a very big decision as I wanted my next employment to be a challenge. I was still young, and would like to think still am, and felt that I had at least 1 or 2 more great rides ahead of me and wondered if this would the one for me to excel in my career.

Twenty plus years later I could not be happier. It is not without trials and hard work coupled with periods of high stress but working with such a great staff at Universal Accounting each under the direction of its president Allen Bostrom we have experienced success. The ride is far from over as there is still so much to do but for 5 years running we have been recognized in the state of Utah where our corporate offices are as one of the fastest growing 100 business, in 2006 we were awarded the 313^th fastest growing companies in the U.S Inc 500. These are not all of the awards and recognition but by far are some of the highlights.

Having shared those professional accolades I must say that those are really not the only indicators of the success that I personally feel. As a school our success is truly defined in our graduates. Over the years I have meet with various students who were either starting with smiles on their faces as they were poised to start their dream of enhancing their accounting careers with possible promotions and pay increases dependent on their soon to be new skills only to watch them hunker down for a few weeks of study and then realize their goal. Or there are those who felt that they were at rock bottom and running out of options. Perhaps this was a new career direction or something that they had not done for years but with apprehension they started their studies and in time found the skills and confidence that they needed to move forward and find that right job.

Then there are those that had ambitions of self employment. Yes, for what ever length of time they have considered or desired the opportunity to break out on their own and have some clients. Perhaps it was only a few clients to just confirm to them that they could or just to get some extra monies. There were those who were more bold that were preparing to go to the point of growing the largest practice in their areas offering the premier accounting and bookkeeping services that they felt businesses deserved.

My point is this, what I do is easy and it is the reason why I do this that matters most. I work with a team of people that help individuals get paid what they are worth in their chosen profession of accounting, bookkeeping and tax. It is the thank you letter from a student, a smile from one that I meet that says thank you. I guess I can say the reason why I do this is personal, it is the success stories. Over the years I have met them and watched them work hard to accomplish the things that they have.

“What the mind can conceive and believe it can achieve” – Napoleon Hill “Man is made or unmade by himself; … all that man achieves and all that he fails to achieve is the direct result of his own thoughts… A man’s weakness and strength, purity and impurity, are his own, and not another man’s; they are brought about by himself, and not by another; and they can only be altered by himself, never by another. His condition is also his own, and not another man’s. His suffering and his happiness are evolved from within. As he thinks, so he is; as he continues to so think, so he remains.” – James Allen

That is what I feel I have seen in these students and it is this that continues to amaze me. It is the process of human struggle to better ones circumstance that I am proud to be apart of as I work to provide for my family putting a roof over their heads, clothes on their back and food in their bellies. My family’s well being is accomplished with this position that I have at Universal Accounting which is to enroll students in our home study training programs. It is my privilege to be a part of this company.

This leads me to ask how those potential students come to that point of deciding now is the time and this is the right way to move forward. I will not presume to suggest that it is the same for all of the students I have worked with but I will say that there is a common theme and it is a thread of thought that I understand.

Most everyone is either trying to take advantage of an opportunity that they see in the accounting profession or they are in the pit of despair and feel they have found a way out. The majority of those that I have counseled happen to be those considering self employment. They see it either as a way to supplement their day job in an effort to secure their situation through hard times which they may not have any control over or leave the corporate rat race and be independent. To begin I have noticed that they often ask themselves these questions:

Question #1

Is this achievable; is there a demand for the skills and expertise in the day to day application of accounting principles in business today?

For over a decade the demand for accountants and bookkeepers has been increasing. Brent Inman of Price Waterhouse Coopers said, “It’s clearly one of the hottest markets (for accountants) that I’ve seen.” Consider the accounting forecast recently released by the US Department of Labor. For years Universal Accounting Center (UAC) has proudly shared prior reports that by 2008 accounting jobs would increase by 20%. That great forecast has been extended to 2014! They predict “Employment of accountants and auditors is expected to grow faster than average for all occupations through the year 2014.

Considering it further we need to understand who a potential client could be. With an accounting practice who is going to be your target audience? If you think about it, what percentages of businesses need accounting and bookkeeping? You are right, 100%. Why? Of course there are the taxes but there is so much more. Accounting is done to determine ROI, to budget, to get lines of credit etc.

Of the 100% of businesses that need accounting services it is important to they know which of them would be potential ideal clients. Out of those businesses, 92% have fewer than 20 employees. Those are the businesses you will want to target.

Yes there is a demand for these accounting services.

Question #2

Can I really make a good living offering accounting and bookkeeping services?

Did you know that the national average for monthly bookkeeping services is $300 to $400 a month? ($500 a month when also offering tax planning and preparation services)

Well, if you divide how much you want to make ($_________) by $300 or $400, you’ll need to have (#) client’s to meet your financial goals each month. Most every time I have done this exercise with a person I have found that this is not only more easily achievable than they expected but more profitable as well.

The “Life Time Value” of a client is also important to understand as once we have client their retention as such is the objective. There is no reason to get a client to only later lose them. According to a recent AICPA study, the average client lasts for 7 years, so if we take an average client of ($3,600 or $4,800 in annualized billings)a year and multiply that times 7 years, which equals ($25,200 or $33,600) that is the LIFE TIME VALUE of just that one client. Isn’t that amazing?

As for the time to service these clients, realize that it will take on average 8 hours a month per client to service. So when we take how many clients you need (#) and multiply them by 8 (since an average client takes between 6-8 hours a month to service), that will give you how many hours you’ll have to work per month to service your clients needs. It is now that so many see this as something that they can easily start working towards. It is that light at the end of the tunnel that excites them to start now.

At a minimum an accounting and bookkeeping service should be charging $30 to $60 an hour for those services.

After answering those two key questions they then realize as I am sure that you have that the goal moving forward is to be in business for themselves but not by themselves making the money that they deserve.

Universal Accounting Center is here to help start/build your business TODAY. To do this we have a tried and proven program specifically designed to help you in three ways. – we help you quickly and easily start/build your business by getting the credentials and qualifications you will need.

– we help you know how to get clients quickly with our successful marketing program and
– we help you better service your clients in a very profitable way.

Nine of 10 businesses that you see everyday need your services and our program will help help you present your services to them so that they will understand how you can help them put money on their bottom line.

So with our proven system you can target those companies and meet your goals now, instead of putting them off! This is also very profitable. With our proven system you will make at least $30 – $60 per hour offering accounting and tax services.

Statistically speaking 74% of our graduates have their first client in 30 days of implementing our proven marketing programs. If you could see clearly that with our help, your business would provide you with the income, flexibility, goals, and dreams that you desire and that you could have your client in 30 to 60 days to pay for your training to start your business, would you be ready to get started in a program like that right away?

Perhaps most important is the Free Support and Coaching that comes with your enrollment as a student of UAC. With your enrollment you will receive support, so that you are in business for yourself, but not by yourself. You have a team of professionals that are committed to guiding you as you go through the process of training, as well as building your business: not only your academic adviser, but a marketing coach, accountants, bookkeepers and CPAs, that are available to consult with you on a case by case basis as you are building your business to assure you have the support you need to be successful!

You will be assigned an accountant or CPA to help you with your clients with accounting/bookkeeping questions. An accountant to help you with the accounting software questions that you may have as you service different clients (Peachtree, Great Plains, QuickBooks Pro, etc.) And a coach to start our proven marketing program.

Our Goal with these programs is to help you provide the services that your clients need so that they can see you as their Profit and Growth Expert. With our help you will do more than offer your clients accounting and bookkeeping. To be the premier services in your community you will also focus on reducing their taxes, improving their profits and put more money in their bank.

100% money back guarantee

For the Professional Bookkeeper program, it simply reads:

“If after following the steps of the Universal Practice Builder for 12 months, you do not have an increase of more than $30,000 in annualized billings, then simply return all materials given and we will refund all monies paid.”

For you Universal Accounting is committed to providing you with all of the tools you need to achieve the success that you desire; our courses provide you with the accounting knowledge, the extensive practical hands on experience, the certification, the step by step proven marketing model and the support to help you become not just a full charge bookkeeper, but truly the profit and growth expert for your clients: You have the knowledge and confidence to step into any small business situation, set up the chart of accounts, advise the business on how to get control of their cash flow, increase their profits and legally lower their tax burden.

Now comes the moment to pause and check were we are, perhaps this is a reality check.

If I could show you how to meet your goals to (have your bookkeeping business up and running in just a few months / have more income from your business in just a few months), would this be something you would want to do?

Think for a moment what you are thinking.Yes there a demand, a true need for accounting and tax services, YES!Is there a turn key approach to starting and building a successful accounting service, YES!Can I be in business for my self but not by myself, Yes – with Universal Accounting you can!

To continue let’s see what is needed to insure success in weeks rather th an months.

Become a certified Professional Bookkeeper, PB

With our Professional Bookkeeper program Universal’s approach to training is one of practical hands on experience; We don’t train you to be a data entry clerk, you will be completing journals and ledgers, you will be putting pencil to paper and completing sets of books for a total of 11 different small businesses. Universal’s methodology is that we want you to understand the fundamentals of full charge accounting so that you are confident utilizing any accounting software and understand the mechanics of what is going on behind the input. We find that by this extensive practical hands-on training our students:

Have a higher retention of the accounting principles and, 2) Have an increased confidence level as you then take the next step and start and grow your own successful practice.

Let me go over some of the benefits of why our program is so easy.You’ll learn how to talk to your clients so that you’re not talking over their head. We train you in the fundamental principles of accounting for small business.

How to assemble and develop the financial picture and consult on key business issues
How to transform transactions to a full set of financial statements, the single best indicator of a company’s financial strength

Then we teach you how to become a full charge bookkeeper, from beginning to end. From there you learn 9 different businesses so that when you go out into the real world you’ll know what you’re doing. All of this is done from scratch, long-hand, so that you have the confidence to take on clients and do their books the right way.

You learn the day-to-day procedures used by businesses each month to record and tabulate their financial events.

Real Life Data Entry
How to prepare payroll like a seasoned pro
Complete accounting systems for four different types of businesses
Experience accounting systems for multiple industries under one roof
Practical Application for the Furniture, Automotive, Food Service, and Apparel Industries

You get into the processes that will help you become the expert in your area, an expert for each of your clients.We train you in the more sophisticated issues associated with creating a set of books from scratch, reviewing the results internally, and closing out the books at the end of the year.

You’ll know the first things you must do when entering a new company
How to know your results are right-on, self auditing
Complete accounting system for 4 more businesses
How to create a hybrid system of accounting that’s easy & accurate
The special needs of the Small Manufacturer, Contractor, Dealer, and Non-profit

You’ll then see how to market yourself and getting paid what you are worth.There’s a system to it. From there we teach you proven marketing techniques to get clients.

Determining a WIN/WIN fee so that you are making $30 – $60 per hour and how to negotiate it.
Success in Weeks – not Months
A step-by-step approach for starting your own bookkeeping& accounting service.

The workbooks are designed to help you master the subject material and pass the final exam. After completing the Professional Bookkeeper program and passing the final exam with better than a 90% you are certified in the practical application of the day-to-day accounting procedures in small business allowing you to use the “PB” designation after your name.

Universal provides you a step by step, proven marketing guide to successfully set up your home office, market and advertise your services, and present your services in such a way that enables you to develop long term, profitable relationships with your clients.

Universal Accounting has helped more than 40,000 individuals worldwide build successful accounting and bookkeeping practices over the past 30 years, so we know what works, we know how to do the right thing in the right way that gets the results you are seeking, and we pass that information along to you so that it takes the “guesswork” out of marketing your business, so that you can easily achieve the success that you desire.

We introduce you to more than 12 proven, inexpensive and highly effective marketing strategies, as well as provide you a customized business website, which Universal hosts for you free of charge for the first six months, and teach you how to use this powerful marketing tool.

Become a certified QuickBooks Specialist, QS

Become certified as a QuickBooks Specialist “QS”, with the Professional Bookkeepers Guide to QuickBooks (PBG) training.When finished with the training you will be able to offer QuickBooks set-up and consultation services for $65-$95 per hour.

You’ll find that the majority (80%) of small businesses using accounting software (close to 50%) use QuickBooks for their accounting purposes. With such a market share, you can create a sizable revenue stream for yourself just by offering companies initial consultation and set-up services.

Also, when you finish you will take a final exam. To prepare, you should complete the modules of the PBG program, including all the learning activities. The workbooks are designed to help you master the subject material and pass the final exam. Those passing with scores of 90% or greater are certified as a QuickBooks Specialist, QS.

Once you are certified as a QuickBooks Specialist not only does this help you maximize your efficiency in doing the bookkeeping for your clients but it enables you to create an additional income stream for your business:

Every time you set up a client – there is a set up fee.
Every time you train a business on QuickBooks there is a training fee.

Becoming a Financing Consultant

I’m not sure how much you know about SBA loan Packages or getting business lines of credit…

What “Becoming a Financing Consultant” addresses and trains you in is the truism that at some point almost every business is going to have to take out a loan. Whether it is to start, grow, or just to stay in business. When they go to the bank to get this loan the bank requires that you fill out a number of forms needed to determine if a loan can or should be given.

To get the necessary paperwork filled out, the business will have to go to a local CPA or large accounting firm and they CAN charge you UP TO $2,500 to get this loan package completed. Then when they take the completed paperwork back to the bank, the bank requires that you turn in a financial statement every quarter in order to keep the loan.

Imagine if you were the one doing the paperwork, they would be coming back to you and now you have not just a one-time project but a monthly client.

“Becoming a Financing Consultant” will instruct you how to fill out this loan package. It takes about 8-10 hours to fill out the paperwork; we recommend you charge at least $500.00 to $1000.00 for the work as a set fee. It is a good deal for you ($50 to $100 an hour) and they are saving money from what others may be charging, which you could also but remember you are trying to get a monthly client here. It is a good deal for both parties.

Becoming a Financing Consultant (BFC) is a very useful marketing tool and also the more services you offer the more marketable you are.

Become a Profit and Growth Expert

The Universal Practice Builder program is your marketing training on steroids.This marketing workshop will help you build for yourself a profitable accounting firm. You learn the proven system to build your practice using the Universal Practice Builder™ model.

You will get the skills you need to market your practice so that you can regularly meet with qualified prospects, acquire clients and retain them as their Profit & Growth Expert™. This program / workshop is designed to give you the keys to quickly get the clients that will bring you $3,000 to $10,000 in annualized billings each month.

In the UPB program you will learn how to market your accounting and tax preparation services at a more intensive level. Here are just some of the reasons you or your practice need to use the Universal Practice Builder™ as your firm’s marketing program:

Universal Accounting® focuses not only on marketing but also client retention through the use of qualified bookkeepers/accountants, tax experts and profit training. We recognize that the true worth of a client is their Life Time Value (LTV) which defines the success of a firm.
The Universal Practice Builder™ is the most extensive and diverse program offered to accounting and tax firms today. Offering more than 32 proven strategies to leverage from, we confidently stand behind our guarantee. Everything does not hinge on one effort but rather a collection of tested, inexpensive and productive marketing activities to help any accounting and tax practice in becoming the premier accounting firm in an area.
12 Business Development Tools
12 Fundamental Marketing Building Blocks & Strategies
8 Leveraged Marketing Methods (Marketing on Steroids)

You receive state of the art marketing materials and learn the systems that will allow you to leverage your time and maximize your billable hours. Take the strategic and tactical approach to growing your firm while learning how to set the goals and take the steps to realize them.

This multi-sourced client generation system is easily customized to your marketplace. It is because of this that the Universal Practice Builder is your solution for building your firm with a proven system backed by our guarantee!

Get 1, 5 or more than 10 new clients each and every month with this program and it is up to you. It is with these selling strategies and training that you will learn how to you convert your leads into new clients.

Give us 2 days for training and we will help you achieve $30,000 to $100,000 in new annualized billings.

The Universal Practice Builder is an advanced marketing training that guides you in the development of a strategic and specific marketing plan, and introduces you to numerous proven marketing techniques.We teach you to leverage these techniques so that you can rapidly grow your practice and recognize the financial growth that results.

You work closely with a professional marketing coach in the development of your marketing plan.

Universal is committed to your success. We stand behind our marketing training with Universal’s Ironclad Guarantee: “If after following the steps of the Universal Practice Builder for 12 months, you do not have an increase of more than $30,000 in annualized billings, then simply return all materials given and we will refund all monies paid.”

Become a certified Professional Tax Preparer, PTP

I always advise my students that if you see yourself offering tax preparation services to your clients at some point in the future, I recommend you become a Professional Tax Preparer at the same time as become a Professional Bookkeeper.

Not only do you get the accounting training but you will also be trained in very extensive Individual and Corporate Tax with our Professional Tax Preparer, which will even prepare you for the Enrolled Agent Exam.When you complete the course you’ll be a 1040 and business returns expert. You will also learn how to market yourself and how to retain your clients, for years to come.

The workbooks are designed to help you master the subject material and pass the final exam. Those passing with scores of 90% or greater are certified as a Professional Tax Preparer.

After approximately 80 hours of focused training in the practical applications of tax procedure, you will take a final exam. To prepare, you should complete the four modules of the PTP Program, including all the learning activities.

You will learn:

Establishing the Tax Foundation – How to complete tax returns for a majority of tax payers. Concepts and strategies that will ensure you pay a lower tax than you otherwise might.

Becoming the 1040 Expert – More tax-saving tips, including how to itemize a return, and deal with business expenses, capital gains and losses, and depreciation. Specifics regarding self-employment, rental property income, Alternative Minimum Tax, tax payments, extensions, and amended returns

Profitable Business Returns – The various types of business, and the tax forms that service them. The hands-on process of preparing returns for sole proprietorships, S Corporations, C Corporations, Partnerships, and Limited Liability Companies.

Building Your Successful Tax Practice– The step-by-step process of successfully starting a building a profitable tax practice including a proven marketing program, interviewing techniques, and fee calculation.

In business for yourself but not by yourself

The Master Coaching program is an extensive, pro-active coaching program that will involve a personal coach who will assist you in implementing applicable UAC programs that you enroll in as well as limited marketing support to achieve your professional goals.

The Master Coaching program includes:

12 telephone coaching sessions to set objectives, determine assignments, assess client progress, and assess sales activity and completion of assignments. Sessions will be held no more frequently than weekly, and must be used within the 6-months of starting.

A detailed coaching guidebook entailing program benchmarks and success path.

Six (6) months of student-initiated coaching which allows student to call in on various questions or issues regarding UAC curriculum, accounting and bookkeeping, accounting software, or marketing.
You will also receive marketing support where we will find 5 business owners who want to meet with you regarding their accounting. When you have compiled your contact list and are prepared with your sales presentation, as outlined in your course, we will call through your list and if necessary, our additional lists, to find 5 business owners who will meet with you. We will do these one at a time so we can debrief with you after each appointment so each appointment gets more effective for you.

Now is the time, the best time to start.Don’t leave it to chance. With Universal Accounting you can give you the credentials and qualifications to confidently start and build your accounting and tax practice using the successful marketing tools we offer. With Universal Accounting you are in business for yourself but not by yourself.

Our Goal with these programs is to help you provide the services that your clients need so that they can see you as their Profit and Growth Expert.With our help you will do more than offer your clients accounting and bookkeeping.To be the premier services in your community you will also focus on reducing their taxes, improving their profits and put more money in their bank.

Universal is committed to providing you with all of the tools you need to achieve the success that you desire; our courses provide you with the accounting knowledge, the extensive practical hands on experience, the certification, the step by step proven marketing model and the support to help you become not just a full charge bookkeeper, but truly the profit and growth expert for your clients: You have the knowledge and confidence to step into any small business situation, set up the chart of accounts, advise the business on how to get control of their cash flow, increase their profits and legally lower their tax burden.

I realize this was a long but it is the answer to my original question: “Roger, what are doing right now, are you still with Universal Accounting?”

Yes I am and proud of it!

Best Wishes,

Roger Knecht

President
Universal Accounting
801-265-3777

To learn more how Universal Accounting can help you I invite you to visit our online short tour of services – http://www.universal-accounting-center.com/intro-Universal-Accounting.htm

Roger has extensive experience in marketing and management with corporations of all sizes and has successfully implemented the principles of growth he speaks about in the following video segment and also in many of the presentations he does for Universal Accounting Center.

Roger is a past Vice President of Education for IMA – Utah Chapter. He also has extensive experience in the Accounting Staffing industry. He earned his degree in Communications from Brigham Young University.

Since joining Universal Accounting in 1999, he has grown operations for his division tenfold, making Universal Accounting one of the Top 50 fastest growing companies in Utah. Roger has been a favorite presenter at Universal’s seminars, combining wit and wisdom in sharing the principles of small business success.Some of his presentations include the following: “Limited or Limitless: Expanding from One to Many,” “The Power of Your Practice: Start and Grow Your Own Successful Accounting Practice,” and “Five Steps from Rags to Riches: Additional Services that Will Pay Over 100 Dollars Per Hour.”

Roger says, “The first and most important threshold for the growth of your company is to stop seeing it as an extension of yourself and start seeing it as its own being, with its own needs, aspirations and destiny. It’s when you set it free that it becomes your servant and not your master.”

Making a Career Comeback

5 Tips on Wowing Prospective Employers

Whether you’ve been raising a family, earning a degree, or were the victim of recession layoffs, planning a career comeback can be daunting. You may worry that your time away has hindered your chances for finding solid employment. It doesn’t have to!

As you prepare to get your career on track, consider these 5 tips on wowing prospective employers.

1. Determine what you want. Don’t plow forward until you have decided the direction you want your career to go. When you haphazardly push your career forward, you wind up with a haphazard career. While the responsibility of earning a living may loom large, it doesn’t have to prevent you from getting on a desirable career path. Sit back and determine where you’d most like to be in your career before you start the job hunt.

2. Develop new skills. Some people are concerned that this step will take too much time from their efforts in finding a new job. While you may have to find a transitional job to pay the bills while you receive necessary training, you don’t have to spend years earning professional certification. In some cases, one or two college classes will be enough to revamp your skills, while in other cases a reputable bookkeeping program may be what you need.

3. Revamp your resume. Once you know where you are going and are confident that you possess the skills necessary, it’s time to revamp your resume. Highlight your strengths while considering the employers who will review it. What are they most interested in, and have you made it easy for them to find it on your resume?

4. Build your network. The best way to find work opportunities is through networking. If you’ve been out of the loop for awhile, chances are you will need to rebuild your network. Consider family, friends, businesses you frequent, and other contacts who could expose you to potential jobs. Spread the word, and you’ll soon discover just how valuable a professional network can be.

5. Be flexible. Sometimes we become too narrow-minded when looking for a job. Is it absolutely necessary for you to find full-time employment? Would your career benefit more from a part-time position? Or, perhaps, you could consider freelance work for awhile? Approaching your career with an open mind may enable you to discover possibilities you wouldn’t have seen otherwise.

Consider Self-Employment

As you ponder your options for reentering the job market, you may also want to consider the possibility of self-employment. Is it time to launch your own business in order to enjoy greater flexibility and higher earnings?

The Universal Practice Builder Workshop is designed to train you how to promote your practice in order to experience significant growth and profitability.

This program offers the following:

$30,000 in new annualized billings in only 12 months
Tactical goal planning and setting
The generation of 15 to 25 qualified leads per month
Phone marketing instruction and training
Training in the benefits of newsletters and websites
12 proven marketing strategies
Financing options

Build a stellar practice by enrolling in this program today! It’s time to take charge of your professional future. Call 1-877-833-7909 today!

Moonlighting

A Viable and Risk-Free Way to Launch Your Startup

A risk-free way to launch your own practice is by easing into it, moonlighting in your spare time. This way you can continue to earn a stable income with your day job until you build a clientele that will sustain a full-time venture.

But before you get started, there are four rules you should follow:

1. Work on your business every day. Once you decide to start your own business, it’s important that you schedule a set number of hours you will dedicate to your new business every day. Whether it be 2, 3 or 4 hours, block them out on your calendar to ensure it gets done. And remember that you should use some of those hours to build a solid foundation for your business, composing business and marketing plans that will increase your chances for success.

2. Don’t neglect your day job. While you may be certain that your moonlighting efforts will soon enable you to quit your traditional job, remember that there’s a reason you’re launching your practice in your spare time; you need the money from your full-time job to support you until your practice is sustainable. Until you submit your two-weeks’ notice, you should continue to be present and responsible at your current position.

3. Secure your family’s support. It’s nearly impossible to run a successful business from home without your family’s support. Not to mention, you will dedicate a considerable amount of your ‘down time’ to this new venture. Be sure to discuss all the pros and cons together before making any decisions, because in a crunch you just might need to enlist their help in order to succeed.

4. Start saving money. The uncertainty of self-employment can be paralyzing. In order to steel yourself for that time, it’s a good idea to save money earmarked for those first few months when you’ll be testing your entrepreneurial spirit. Making decisions out of desperation is not good for any business; padding your savings account will enable you to make sound decisions that are not based on fear.

Moonlighting is a great way to ease into a new practice. By following these four simple rules, you will be prepared for a low-risk, high-return launch of your business.

The Universal Practice Builder (UPB) Program

Another way to ensure the success of your new practice is to effectively secure quality clients using proven marketing techniques. The Universal Practice Builder Program was designed to train you how to market your practice to the right demographic in the right way.

This program offers the following:

A guarantee of $30,000 in new annualized billings in only 12 months
Tactical goal planning and setting
The generation of 15 to 25 qualified leads per month
Phone marketing instruction and training
Training in the benefits of newsletters and websites
12 proven marketing strategies
Our iron-glad guarantee

Take the steps necessary to launch your own practice and be your own boss. Allow Universal to help with the Universal Practice Builder Program. Enroll today by calling 1-877-833-7909!

Tips for Entrepreneurial Success

Launching your own business can be tricky, and sometimes it may feel like you’re stumbling through the dark. That’s where free advice can be helpful, especially when it can help ensure your fledging business is a success.

In a recent Entrepreneur.com article, author and entrepreneur Timothy Sykes shares “6 Timeless Strategies to Drive Entrepreneurship Success.” Here we share three of his tips:

Study the Competition. How many accountants are currently in your area? Can the market sustain another independent contract accountant? Who would your target market even be? What services are currently being offered and how can you capture the market by enhancing yours to beat out the competition? Is there a niche that’s currently being neglected that you could take advantage of? You can improve on your research by actually talking with other accountants, potential customers, and professionals you respect and admire, providing you with valuable feedback that can inform the way you manage your practice.
Conserve Cash. As Sykes explains, “Entrepreneurs should be as conservative with their money as possible to be able to deal with any rough patch that arises. Conserving several months’ worth of operating expenses in the bank will help you survive most unforeseen circumstances.”
Listen to Customer feedback and adapt. You must take the time to gather feedback regarding your customer service and your service offerings, both before you launch your practice and after you’ve been in business for a while. They can best inform you on how to improve your approach so that your business can become the premier accounting service in the area!

The Universal Practice Builder (UPB) Program

Increasing your clientele is one key to a thriving practice. And if you’re looking to attract more clients, we have the perfect program for you!

The Universal Practice Builder Program is designed to train you how to promote your practice in order to experience significant growth and profitability. This program offers the following: