Whenever possible you should step-up your marketing efforts. True growth for your business comes when you continually apply effective promotional techniques. Using just one strategy over and over again will leave your business stale and stuck. You must mix it up, try new approaches, and reflect back on which are and which are not working. The following two recommendations will enable your practice appeal to a broader market:1. Offer a discounted packageMany small business owners are looking for a deal, and the idea of a discounted, streamlined accounting package might appeal to them. Consider those services they would find most essential and include them in a very specific package deal with a discounted price. The effort to provide basic yet affordable services just might attract a new demographic to your practice.2. Offer a premium packageAnd then there are business owners who are willing to pay more for premium services. Consider what you would offer these “platinum” clients and create a package that includes basic services along with additional services they would find valuable. Include regular consultations where you might “interpret” accounting information that would inform future business decisions and make them more profitable. These clients may have a greater need for payroll services. In fact, for these clients you might completely manage their books, and from setup to year-end, have total control of all their financials while clients that retain your discounted services might only have you produce monthly statements. In this, it may not take long for some of your discounted clients to become premium clients when they realize just how valuable the premium package is.
A Growth Hormone
Of course it takes more than tailoring your service offerings to successfully grow your business. You need access to proven marketing strategies designed specifically for accounting practices like yours. You need a system that will enable you to secure 15 to 25 qualified leads per month. You need a guarantee of a $30,000 increase in annualized billings in just 12 months. You need the Universal Practice Builder (UPB) Program.
UAC’s Universal Practice Builder Program
You probably realize the value in partnering with seasoned professionals who have even more experience and expertise than you do. Imagine partnering with Universal Accounting Center without being required to share any of your profits. You alone benefit from a partnership that requires a simple enrollment fee. You can see it as a small investment with a large return. Give us about 40 hours of your time and we’ll help you achieve a more profitable accounting practice in one year. In addition to those features mentioned above, the Universal Practice Builder Program will give you the following:
- 8 instructional DVDs with 2 manuals
- 3 months of personalized coaching
- A customized website for your practice
- Five business assessments
- A presentation DVD to share with potential clients
- An iron-glad guarantee
You’d be hard-pressed to find a risk-free program like this offered at such a phenomenal price. Once you’ve realized that $30,000 increase in annualized billings you would have gotten your registration fee back, times 17! There’s no reason not to take advantage of this amazing opportunity!
And if you register now, you will receive our special gift to you and your business: QuickBooks Made Profitable. This program will enable you to use your QuickBooks expertise to attract even more clients by enhancing your service offerings and promoting them accordingly.
Take advantage of this premium package deal at a discounted price. Grow your business this year; enroll today!