In a recent post to the Personal Branding Blog, author Brian Horn asks “Are You Making These Common Entrepreneurial Mistakes?” Here we share three of five big entrepreneurial blunders:
1. Failing to market. We get it! Promoting services doesn’t come naturally to financial professionals. But the truth remains: regardless of how skilled you are, your business won’t generate revenue without clients, and you won’t secure clients without a good marketing plan. And as Horn mentions, the Internet makes it possible to market your business with little cost.
2. Ignoring your customers. They know what they want, how they want it, and how much they’re willing to pay for it. You must take the time to gather feedback regarding your customer service and your service offerings, both before you launch your practice and after you’ve been in business for a while. They can best inform you on how to improve your approach so that your business can become the premier bookkeeping service in the area!
3. Failing to hire help. The truth is many financial professionals prefer to work alone, but in order for your business to grow, you must hire a support staff that can handle some of the more tedious and mundane tasks for you. While you may need to pay these employees minimum wage or more, think of all the time it affords you to make more money and possibly take on additional clients.
While there are many things you will learn as you launch and manage your own practice, you can avoid common entrepreneurial mistakes to ensure your business has the greatest chance for success. If you find yourself struggling with any of these three issues, take time now to redirect your course.
Register for Universal’s FREE Start Today Seminar
If you have considered launching your own bookkeeping service but have yet to take the plunge, we invite you to attend our FREE Start Today Seminar! Universal travels the country providing FREE 3-hour seminars teaching the secrets to establishing a successful accounting and bookkeeping service: from DC to Texas and Canada to California, and now even Australia, you can find a location that works for you! There you’ll learn how to enjoy higher earnings while working from home! Look at our schedule and register for one of our seminars in a city near you. As attendee Dennis Shumway explained, “I have been involved in financial service for 20 years and have attended seminars all over the country. The quality of this class has been head and shoulders above any class that I have ever taken.” Take advantage of this FREE opportunity now! Register today!
Horn, Brian. “Personal Branding Blog.” 24 September 2014 PersonalBrandingBlog.com