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GrowCon25: Rhamy Alejeal on Scaling Through People, Not Paperwork

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When it comes to scaling a business, few understand the people side of growth like Rhamy Alejeal, CEO of People Processes and a trusted partner to accountants, CFOs, and bookkeepers across the country. At GrowCon25, the premier event for owners of bookkeeping, tax, and accounting firms, Rhamy is bringing a fresh perspective on how to grow beyond the founder—and why your people are the key to getting there.

What Rhamy’s Looking Forward To

“I love meeting new entrepreneurs, especially financial professionals who have insight into so many different companies,” Rhamy says. “GrowCon is a rare opportunity to have real, meaningful conversations with people who are navigating the same challenges—and building the future of the profession.”

With a focus on relationships and learning, Rhamy’s excited to contribute to the dynamic, collaborative spirit that defines GrowCon.

Inside the Session: Scaling Past the Bottlenecks

Rhamy’s session will dive into one of the most common (and critical) pain points for growing firms: people problems.

“The business journey is different for every entrepreneur,” he says, “but eventually, they all try to scale—and they hit the same wall. People become the bottleneck.”

In his talk, Rhamy will guide attendees through the mental shifts, strategic decisions, and tactical actions that help firm owners move past this inflection point. From letting go of control to building sustainable systems for delegation, his insights are grounded in real-world experience supporting hundreds of growth-focused businesses.

Why This Talk Matters Now

“Many firm owners—especially in professional services—get stuck because they haven’t learned how to scale with people,” Rhamy explains. “They’re buried in the paperwork, focused on compliance, and stretched too thin to think strategically.”

At GrowCon25, he’ll challenge attendees to see their teams as the company’s most important asset—and show them how to develop those people in a way that drives long-term success.

A Message for Attendees

“I work with dozens of financial professionals across the U.S., and every one of them has their own unique battle to fight,” Rhamy says. “I hope to be both a resource and a friend as GrowCon attendees take on the next stage of growth in their businesses.”

If you’re ready to scale smart—not just work harder—Rhamy’s session is one you won’t want to miss.

GrowCon 25 will be held in Provo, Utah, from May 5 to 7 at the Utah Valley Convention Center. Tickets are available now. VIP tickets include lunch at Bridal Veil Falls in Provo Canyon, an adventure at Labyrinth Reality Games, Dinner at Rodizio Grill, and a Casino Night with speakers and Universal Accounting Staff.

Be sure to check out highlights from previous editions of the conference, and contact our team if you’re interested in starting or improving your own accounting firm at 435-344-2060 or schedule an appointment online.

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