Why It’s Important to Add a Thank You Message to Your Invoice Template
As digital invoices continue to rise in popularity, various trends are beginning to emerge. One trend that has dominated the electronic invoicing world is incorporating a thank you message at the end of a bill.
This is such a small adjustment to make to your invoice template. However, it can make a big difference when executed in the right way. In the field of accounting, modest gestures of appreciation such as this are uncommon, which you and your company can use as a powerful advantage over competitors.
As an accountant, you might not think that personalization is a major part of your job. But while that may be true from a technical perspective, there is a lot to gain from adding a friendly “thank you” message at the end of your invoices.
Why Is It Important To Add A Thank You Message To Invoice Templates?
In the past, invoices have provided a very straightforward and no-fuss service. They were paper documents detailing the relevant names, dates, services or products obtained, and amounts owed—and that was pretty much it.
But while these components of an invoice are still just as relevant today, there is a new chapter of business-to-business communication unfolding, and it’s called personalization.
Digital invoices not only provide us with the tools we need to create more efficient, streamlined invoice systems, but they also enable us to become more inventive about the way we lay out these essential bills. For example, people are now taking the creative liberty to insert unique designs, logos, and unique layouts that make invoices more obliging and attention-grabbing for clients.
Now, you might not think that embellishments are necessary or even useful for a professional accountant or accounting firm, but consider this: your clients might.
In fact, recent research shows that showing appreciation is an excellent way to create a connection and that the average client prefers receiving (and paying) invoices that include a personal touch. A short but sincere “thank you” at the end of your invoices may seem like a small gesture, but in reality, it can make the world of a difference. Here’s why.
- People Like To Feel Appreciated
The fact that saying a simple “thank you” at the end of an invoice is only entering mainstream workplace trends now should tell you everything you need to know about how needlessly stiff and detached many professional interactions have been in the past.
When it comes down to it, the reason behind saying thank you is obvious. People like to feel appreciated. Within the vast and oftentimes depressive corporate environment, unbridled gratitude is hard to come by. But it doesn’t have to be.
By adding a personalized thank you note at the end of your invoices, you communicate appreciation, friendliness, and empathy to your clients, and that’s always good for business.
- Decreased Probability Of Late Payments
If you’re looking for a real-world incentive to practice more gratitude in the workplace, this is it. When you extend your appreciation and good wishes to clients, they are more likely to pay you on time.
And considering just how many unpaid and delayed payments happen every day in the corporate world, this is no small advantage. According to a recent survey, only a meager 5% of companies pay all of their invoices on time. If there was a way to mitigate the risk of losing money, wouldn’t you take it?
Studies show that by adding personalized touches to your invoices (and other business-to-client communications), you can form a stronger relationship with clients that results in more consistent and reliable payment exchanges.
- Promotes Healthy Workplace Culture
Since 2020, topics like employee engagement and workplace well-being have become major points of conversation. The pandemic pushed people to their limit, which triggered a wave of chronic burnout and fatigue in all types of businesses around the world.
Now that operational momentum is picking up once again, companies are reevaluating their approach to mental health and general care for both employees and clients.
One of the ways this can be witnessed is through the renewed promotion of healthy workplace culture.
From an internal perspective, healthy workplace culture looks like inclusivity, work-life balance, and adequate salary and insurance packages. From an external perspective, it looks like a focus on client satisfaction, sustainable options, improved customer support, and personalized client experiences.
- Sets You Apart From Competitors
Businesses are only catching on to the personalization trend now, which means it’s still early enough for you to gain ground on competitors. While other accountants opt for the traditional, straightforward approach to invoices, other, more socially attuned ones will have an opportunity to get ahead.
In a world where the majority of accountants are still using outdated approaches to client invoicing and communication, those that make the decision to move forward and adapt to this new era of personalization will have a much stronger chance of corporate survival.
Finding fresh ways to engage with clients is something that will always add value to your services— whether it’s an email or an invoice slip.
Different Ways To Say Thank You In Your Invoice Template
Adding a thank you note to an editable free invoice template PDF is quick and easy, and there are many ways for accountants to express their gratitude in just a few words.
- Thank you for your business!
- Thank you for choosing [insert company name]. We appreciate your support.
- Thank you for being our loyal client.
- Thank you for doing business with us. We value your support.
At the end of the day, what matters most is that clients can pick up on the fact that you’ve made an effort to appreciate them. Where and how you say it doesn’t matter nearly as much as it simply being there in the first place.
As personalization continues to dominate the world of invoice trends, small adjustments like this can boost your success as an accounting business, make you more approachable, and enhance the customer experience. A little bit of gratitude can go a long way.